VISITOR PROFILE THE EVENT ATTRACTS: Cleaning Service providers – Building Facilities management and Cleaning companies Industry Professionals – Hotel Managers, Facilities manager, hygiene manager, housekeeping manager, hospital consultants Investors –Distributors, Manufacturers, wholesalers, and retailers of cleaning and hygiene products Import & export trade agents Government Bodies – Quality & Assurance Officials, Health Inspectors VISITOR PROMOTION CAMPAIGN: Press Advertisement Editorial Coverage Email Campaign Press Conference Radio & TV Interviews Posters Banners Visual Materials Exhibition Catalogue Exhibition Press Review